If you are doing your own SEO, here are some updates applicable for Google.com:

Link Popularity
Focus more on your inbound links rather than your outbound links.

Domain Age
The older the domain is, the better authority it has. Or so it is stated by Google. So, for you to rank amongst the top 10, the age of your domain name comes into factor.

Page Rank
This is an indicator on how popular your website is in terms of the amount of inbound links you are getting from external websites. Therefore translating to better authority and search ranks.

The factors above are already well known among fellow SEO, but just so happens Google updated it to have more impact overall. :)

Posted on August 25th, 2008. Categorized under Daily Rant.
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